App Stats started as an internal tool to keep track of our apps, providing essential insights such as Play Store update notifications and major changes in rankings and ratings. It also made it easy to track the history of updates, rankings, and ratings of our competitors.

The app remained in public beta, but it did become an unofficial support tool and inspiration for Google staff managers and developers.

My Role

I was a co-founder, responsible for all design including UX development, branding and logo, play store materials, press releases, website, onboarding, and the user guide. I conducted UX research through direct customer feedback and by moderating the Google+ beta group.